Writing your advert
Writing a car advert that
generates response is simple, as long as you're detailed and to the point.
Pick out all the important features that make your car a good buy. Air con,
metallic paint and leather trims can improve a car's value so include them in
your ad. Mention colour, mileage, service history and number of owners. Be specific, if
your car has a low mileage say how low. If it has one owner, a full service
history, MOT and road tax make sure it's all in the ad. These are the things
that'll interest buyers. Be realistic about price, asking over the odds will only mean you have to
advertise again next week.
Attach as many photos as
possible, it'll make your advert stand out and you'll get a better response.
Finally, be honest; lying about the condition of your car will only waste your
time and theirs.
Checklist
Key things to include in your advert: Colour
Mileage
Service history
Number of owners
Condition
Key features
Colour photograph
When will my advert appear
Advertisements supplied on-line
to Caribautos.com will be processed within the next 2 hours and published on
the site within 4hours. This does not apply to Bank Holidays or any other
public holidays when there could be a longer delay.
Glossary of terms
How do I add a photo?
Uploading your photograph to your
advert is simple, providing you have a digital or scanned in picture of your
vehicle to use. Click on the 'ADD PHOTO' button when placing an online advert
and follow the instructions.
Any photos supplied with adverts must be a true representation of the
advertised vehicle. We cannot accept adverts supplied with stock or library
photos nor can we accept 'cut-outs' or montages. Caribautos.com reserves the
right to remove such photos from adverts placed for publication on the website
as appropriate.
Checks
Checks can help potential buyers
to avoid purchasing a car with a hidden history. It can detect car fraud by
running a check against the registration number to identify if the vehicle is:
- Currently reported stolen
- An insurance write-off
- Still on finance
- Not on its original number plates
Preparing
your vehicle for sale
You wouldn't buy a filthy car so
neither will they. The first thing the buyer will notice is the car's
appearance. Time spent on cleaning your car will help you get the full asking
price. Clean inside and out; give it a good vacuum and wax, and don't forget to
clear out the boot.
Do a general maintenance check. Replace oil and other fluids, and check the
tyre pressure. Remember to keep a record of what you have done. Get your paperwork in order. In a folder, collate all receipts, maintenance
records and service history.
Handling response
Potential buyers will call at any
time so try to be available. You may wish to leave day/night time numbers or a
mobile number.
Show documentation of proof of ownership, maintenance records, the owner's
manual, service history, and registration.
Be safe - make sure there is someone else at home with you, and don't give out
unnecessary information over the phone.
Do not take the vehicle to meet potential buyers however reasonable they may
sound.
Test
Drive
Always allow a potential buyer to
test drive the vehicle with you; it'll help you sell the car.
Make sure they are covered either by your insurance or theirs.
Take precautions - keep hold of the keys at all times, and don't leave strangers
in the house whilst you take a test drive. You may want a friend or partner to
accompany you.
Negotiating a price
It's human nature to want to pay
a lower price, so have clear in your mind the lowest price you'll be happy
with. Don't be pushed into agreeing a lower price; if you are not sure take
their phone number and call them back later.
Be calm and polite. Smile, you are more likely to get a successful sale if you
are relaxed.
Check the buyer is genuine. Ask for ID and take a telephone number. Give them a
ring before they collect the car to check their details are sound.
If the buyer is genuinely interested ask them to leave a deposit, this helps
weed out any time wasters.
Keep all numbers of interested parties in case your buyer pulls out at the last
minute.
Taking payment
Do not hand anything over until
payment has been made and has cleared.
Cash is best. If you do take any other form of payment then make sure it's
verified.
Write a receipt for both you and the buyer, stating that the car is being sold.
Caribautos.com Privacy Policy
All personal information
collected and used from the Caribautos.com site will be processed in accordance
with the 1998 Data Protection Act Information collected by Caribautos.com will not be passed on to any other
business. Use of Information Telephone numbers supplied as part of a vehicle advertisement will be published
within the relevant advertisement only for the duration of the booking.
Standard terms and conditions
Introduction
By submitting an advertisement to the Caribautos.com web site, you are deemed
to have accepted the terms and conditions laid out here. These terms and
conditions and the contract of which they form part shall be governed by
English law. All references to "the customer" refer to the user
applying to place an advertisement for a vehicle on the Caribautos.com web
site. All references to "the web site" refers to the Caribautos.com
internet site.
This service offers the facility
to compose and place an advertisement for a used vehicle on the Caribautos.com
web site.
Multiple Advertisements:
Caribautos.com is only able to display one
advertisement for each vehicle at any one time on the web site. If the customer
orders a subsequent advertisement for a vehicle which is already advertised on
the web site, then the subsequent advertisement will replace the previous advertisement
for that vehicle.
The time period for the first advertisement will automatically expire when it
is replaced by the subsequent advertisement on the web site. Caribautos.com
will not be liable to reimburse the customer for any period in which the first
advertisement has been paid for but has not been displayed
Processing your advert:
Only one vehicle may be featured in each advertisement.
The advert copy you supply must be legal, decent, honest and truthful and must
comply with the British code of Advertising. Caribautos.com may amend the
advertisement to ensure compliance with these requirements. Caribautos.com is
not able to verify the truthfulness of any statements (including the
authenticity of photographs) made by a customer in the advertisement copy.
Accordingly, the customer shall be responsible for any losses, expenses or
other costs incurred by Caribautos.com caused by an untrue statement or
inaccurate photograph supplied by the customer.
In order to meet the technical and production requirements of the web site,
Caribautos.com reserves the right to edit, amend or alter the copy or
photograph supplied by the customer. Where possible – Caribautos.com will
contact the customer to inform them of these changes prior to publication.
In the event that Caribautos.com is unable to accept an advertisement for any
reason, we will attempt to inform the customer of this if at all possible. In
the event that we reject the advertisement, no charge will be incurred by the
customer. No contract will be deemed to exist between the customer and
Caribautos.com until the advertisement has been accepted for publication on the
web site.
The copyright in all adverts (including text and photographs) shall be owned by
us and you hereby assign all such copyright to us. All uploaded photos will be
checked for security/copyright reasons before they appear on the Caribautos.com
website.
How to cancel an advert
Login with your login name and password and then click on the delete advert icon on thr right hand side.
How you can change and delete your advert once live
Once your advert has been accepted onto the website, a confirmation email
will be sent to you with details on how to amend your advert once it's
live on the site.
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If you need to add or change your photo, you can now do so via the on-line
edit functionality, this can be completed by logging in to the site with
your registration details and then editing your add.
If you're experiencing any
difficulties, please contact customer care by email:
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If your email relates to an advert, please include your advert details, vehicle
registration or postcode with the query.
Liability
Caribautos.com will require to carry out routine maintenance and service of
'its' servers and equipment. While Caribautos.com seeks to keep disruption to a
minimum, it does not guarantee that the advertisement will be continuously
available on-line for the duration of the advert.
Where an advertisement does not appear on the web site despite confirmation
being sent to the advertiser, the customer will be entitled to an additional
free week advert or a refund of the advert price, unless the omission,
cancellation or mismatch was caused by unforeseen circumstances beyond the
reasonable control of Caribautos.com or breach of contract by the customer.
Caribautos.com liability for breach of contract or negligence shall not exceed
an amount equal to the price of the advert or series of adverts involved,
provided that nothing in this clause shall limit Caribautos.com liability for
death or personal injury caused by our negligence or that of our service or
agents.
English law shall govern the terms and conditions of this contract of which
they form a part.
Privacy Policy
All details supplied to Caribautos.com with your on-line advertisement will
be safeguarded both by our privacy policy and also by the 1998 Data Protection
Act.
Please send all correspondence to: Caribautos.com
E-mail:
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E-Mail advice
Including an e-mail address in
your advert will enable potential customers to contact you when you are not
available by telephone however, your address will be published on a public
website. Caribautos.com takes every step to protect its customer's privacy but, as this
information is in the public domain, e-mail addresses can be used by third
parties for canvassing or fraudulent means.